Jean-Jacques Lavigne (CEO)
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Jean-Jacques (JJ) Lavigne, Asia Superyacht Development (ASD)’s CEO has been a pioneer in developing and bringing the Superyacht Industry to Asia.
After starting its career in consulting and market research in Japan, he has been based in Singapore for the best of the last 25 years. Executive Director for the Singapore Superyacht Association (2007 – 2012), and co-owner of Asia Pacific Tourism Investments Corp. (2011 - 2013) he was instrumental in transforming the Lion City into a Superyacht hub and destination.
He founded ASD based on years of experience and passion, having managed Asia’s largest charter agency, One15 Luxury Yachting Pte. Ltd, represented Sevenstar Yacht Transport BV for Singapore and Indonesia, acted as regional sales manager for Akzo-Nobel yacht coatings and developed an unmatched portfolio of services supporting Superyachts visiting the region.
Under his guidance ASD is now an outfit dedicated to meeting yachting needs in the region, covering a wide spectrum of activities, from yacht financing, insurance to refit, advising owners and stakeholders in their strategies, investments and of course superyacht maintenance, design, purchase or sale.
In a few words, Jean-Jacques is one of the lighthouses guiding Superyacht industry actors and stakeholders to the Asian market in optimum conditions and with their best interest at heart.

Alexandre Plent (COO)
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Alexandre Plent, ASD,s Chief Operating Officer,  is Master 3000 GT certified  with extensive experience as (super)yacht captain running large yachts and their maintenance in Europe and Southeast Asia.

But more than that, he is also an international project leader with 20 years outstanding track record of performance and business growth in the yachting industry.

From captaining luxury yachts of all sizes in the most prestigious harbors to managing and leading surveying yachts construction, refit and maintenance projects globally in Taiwan, Scandinavia, and Southern Europe shipyards, Alexandre brings much needed experience to the burgeoning Asia Yachting industry.

​He acts as a beacon of reassurance when it comes to accompany owners, captains and stakeholders in the critical decision process at every step of a superyacht purchase, technical supervision and management strategy.